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Book launch at the VIP opening of the Venice Biennale A new book entitled Look at Me: Celebrity Culture at The Venice Art Biennale was launched at the Venice Biennale opening in June 2011.   The chapter  Is This So Contemporary? A Look at the Historic  Dimension of Celebrification, Personalization, Touristification and Critical Backlashes at the Venice Biennale was written by Beat Wyss / Annika Hossain / Jörg Scheller / Kinga Bódi / Daria Ghiu / Veronika Wolf   To read more about the publication please click here.